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How to add adwords_redirect url to shopping feed?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello!

 

I'm trying to add adwords_redirect but get errors.

 

In mapping my product attributes to Google Shopping I added this:

 

{lpurl}?campaign={campaignid}&content={creative}&keyword={keyword}

What is the correct way to add the redect url?

 

Thank you

1 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
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Accepted by MosheTLV (Top Contributor)
September

Re: How to add adwords_redirect url to shopping feed?

[ Edited ]
Top Contributor
# 2
Top Contributor

for adwords_redirect the explicit redirect-page is required --
followed by any value-track related url parameters; for example:

http://www.example.com/redirector?product=abc123&ppid={product_partition_id}


if a google-xml feed is used, all special xml characters
must be escaped, using either entity-markup or cdata; e.g.

http://www.example.com/redirector?product=abc123&ppid={product_partition_id}


that said, shopping-ads do not use keywords, the keyword parameter is never
used by google for shopping-ads, and if submitted, in any shopping-ad related
url, will always have a blank/empty value -- rather, use the search-term related

reports within the dimensions-tab of the shopping-campaign, not value-tracking.

 

View solution in original post

Marked as Best Answer.
Solution
Accepted by MosheTLV (Top Contributor)
September

Re: How to add adwords_redirect url to shopping feed?

[ Edited ]
Top Contributor
# 2
Top Contributor

for adwords_redirect the explicit redirect-page is required --
followed by any value-track related url parameters; for example:

http://www.example.com/redirector?product=abc123&ppid={product_partition_id}


if a google-xml feed is used, all special xml characters
must be escaped, using either entity-markup or cdata; e.g.

http://www.example.com/redirector?product=abc123&ppid={product_partition_id}


that said, shopping-ads do not use keywords, the keyword parameter is never
used by google for shopping-ads, and if submitted, in any shopping-ad related
url, will always have a blank/empty value -- rather, use the search-term related

reports within the dimensions-tab of the shopping-campaign, not value-tracking.

 

How to add adwords_redirect url to shopping feed?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

That works. Thanks

 

I was wondering a couple things. Like what are the default valueTrack values does Google send?  And if I supply a redirect url does that overwrite Googles default valueTrack values or add to them?