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How can I advertise heartworm medication on shopping in AUS?

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# 1
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I have been trying to get certain brands for pet medication that treats Heartworm approved.

A Google specialist has not been able to help me at all, other stores are able to do it. 

 

Why can't I. What can I change or do to get around this or request a manual approval?

 

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Marked as Best Answer.
Solution
Accepted by Celebird (Top Contributor)
September 2015

Re: How can I advertise heartworm medication on shopping in AUS?

Top Contributor
# 3
Top Contributor
Medicines either for humans or animals cannot be promoted unless you are a pharma company which manufactures the drug.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

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Re: How can I advertise heartworm medication on shopping in AUS?

[ Edited ]
Top Contributor
# 2
Top Contributor


the global-trade-data (mpn, brand, gtin) cannot be modified by merchants --
the data must be submitted exactly as assigned by the brand-manufacturer
or is a policy violation and grounds for disapproval or suspension, at any time.

generally, the ingredient in the product, the physical product, the
website landing-page, or words and phrases within the submitted
data (feed), are being flagged -- or some combination of these.

(1) if the product or ingredient is not allowed then, nothing can be done --
note that google lists only examples of restricted items, not the entire list.

(2) if the product is limited then, certification is typically required --
usually, by both an external entity (e.g. vet-vipps) and google; if a
certification is required and has been approved then, google may
be contacted here:
https://support.google.com/merchants/contact/pharmacyapplication

 

note that certification by an external entity

does not necessarily guarantee that google

will allow the specific site, merchant, or item.

(3) if the website landing-page is being flagged
then, the website details would need to change.

note that google tends to err on the side of caution with respect
to such items -- and may take into account the entire website or
specific landing-pages that link to or refer to content, that in any
way, appears to be the online sale of (veterinary) medicines; even
for over-the-counter products and regardless of any specific item
being submitted.

(4) if only the words or phrases are triggering the disapproval then, about the
only thing to do is try and remove or substitute suspected words or phrases
or, add words that might offer a clearer context -- for most all attributes and

values submitted -- especially for title and description.

 

submitted data should match the landing-page.

 

otherwise, forum members cannot look into feeds or account histories --

we can mainly offer suggestions based on the information posted here

in the public forum; the best likely course would be to continue working

with the support specialists directly.

as to seeing other stores, there are a few possibilities:
(a) the product, ingredient, website, or merchant, are also
violating the policies but have simply not been flagged yet;
(b) the merchant and website have been certified by google to sell the product;
(c) the search-term is simply triggering a product-listing-ad however,
the item is allowed or is not that search-term -- for example, elephants

may trigger a product-listing-ad, elephants are not allowed to be listed,

but the ad is not for an actual, literal, physical, elephant.

to report potential policy violations by others, google may be contacted here:

https://support.google.com/merchants/contact/policy

see also
https://support.google.com/merchants/answer/188484
https://support.google.com/adwordspolicy/topic/1626336

Marked as Best Answer.
Solution
Accepted by Celebird (Top Contributor)
September 2015

Re: How can I advertise heartworm medication on shopping in AUS?

Top Contributor
# 3
Top Contributor
Medicines either for humans or animals cannot be promoted unless you are a pharma company which manufactures the drug.
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’