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Google Shopping conversion value tracking not working

Explorer ✭ ✭ ☆
# 1
Explorer ✭ ✭ ☆

Hi

 

The conversion value tracking in AdWords does only work properly for my regular search and display ads, but not for the Google Shopping (or PLA) ads. And everything is in the same AdWords account. Google Analytics though picks up the conversion value of the Google Shopping ads. Any idea what is wrong in my setup?

 

Thanks

Aleks

 

 

2 Expert replyverified_user

Re: Google Shopping conversion value tracking not working

Top Contributor
# 2
Top Contributor
Hi Ale,
It's going to be impossible to give you an answer considering the lack of detail.


Your best bet is to install the Chrome Extension "Google Tag Assistant" and go through your checkout process and see what it tells you.

A neat thing about the tools is that it can give you awesome diagnostic information by simply entering your merchant center ID (not for your particular problem but still). Let us know what it comes back with.

Re: Google Shopping conversion value tracking not working

Explorer ✭ ✭ ☆
# 3
Explorer ✭ ✭ ☆
Hi Dave

I'm already using the Google Tag Assistant. There is no indication of where the problem could be. Besides, I believe the problem must be somewhere between the auto tagged Google Shopping ads and the AdWords conversion tracking tag on the thankyou page.

I know I haven't posted much detail. But there are so many possible ways why it is messed up that I just don't know where to start. I was hoping that someone has or had the same issue and knows how to solve it.

I'll call Google.

Thanks
Aleks

Re: Google Shopping conversion value tracking not working

[ Edited ]
Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi Aleks,
Did you make any progress with these? I have the same issue.
Thanks,
Becky

Re: Google Shopping conversion value tracking not working

Explorer ✭ ✭ ☆
# 5
Explorer ✭ ✭ ☆
HI Matt / Becky

Unfortunately I've never figured out what the problem was.

Cheers
Aleks

Re: Google Shopping conversion value tracking not working

Top Contributor
# 6
Top Contributor
what does not working and does
not work properly mean exactly?

has a person at google been contacted directly?

Re: Google Shopping conversion value tracking not working

Explorer ✭ ✭ ☆
# 7
Explorer ✭ ✭ ☆
Yes. I've spoken with Google. But no luck there.

Re: Google Shopping conversion value tracking not working

Top Contributor
# 8
Top Contributor
does no luck mean google indicated there is no issue
or that the issue cannot be fixed or something else?

what is the exact indicator being used to determine not-working?

what is the page url that is not working?

Re: Google Shopping conversion value tracking not working

Explorer ✭ ✭ ☆
# 9
Explorer ✭ ✭ ☆
Hi Celebird

A Google representative investigated it and couldn't find the problem. On the account I was investigating were to view transactions to get enough data for finding the issue.

Cheers
Aleks