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Google Shopping URL's

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

Is it possible to edit the destination URL's for Google Shopping adverts?

 

I am having an issue with the GCLID tracking through our shopping campaigns and that none of the data is being tracked once they reach our website. After looking into what the issue might have been, I found that the links from the ads work well and do contain the tracking code, but the URL that takes the user to the website doesn't have a correct structure which causes a redirect to take place - loading the correct page URL.

 

From what I understand it seems that the GCLID tracking code is lost within that redirect and then the users data in analytics is classified as 'Direct (none)' rather than CPC.

 

Any ideas to how this could be resolved would be appreciated Smiley Happy

 

1 Expert replyverified_user

Re: Google Shopping URL's

Top Contributor
# 2
Top Contributor
For redirecting, you should use adwords redirect attribute

More info below
https://support.google.com/merchants/answer/188494?hl=en

For normal links, a redirect must be avoided.

Hope it helps
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