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Google Shopping Title - Feed & the landing page

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

Is it required that the Product Title in the shopping feed MUST match the product title on the landing page?

In my feed, I'm actually using organic type long titles with as many keywords as possible in it. But, at the same time it looks really awful on the landing page to have long titles full of keywords.

 

I'd like to include just the main title of the product on my landing page & have a long keyword rich title in my shopping feed.

 

Also, can it cause any errors to pop up in the merchant center, if the titles are not exactly the in the shopping feed & the landing page?

 

Thank you so much in advance.

Would really appreciate if anyone can help me with this.

1 Expert replyverified_user
1 ACCEPTED SOLUTION

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Marked as Best Answer.
Solution
Accepted by topic author Aven M
July

Google Shopping Title - Feed & the landing page

[ Edited ]
Top Contributor
# 4
Top Contributor

first, you're welcome.

 

yes, that looks okay.

 

terms the user could search for are acceptable,

if the terms are relevant to the physical item.

 

possibly better would be to include color, if color is relevant

or variants are involved, and the manufacturer's brand; e.g.

Travel Retractable Compact Fishing Rod Reel Combo, Red

Wakeman Travel Retractable Compact Fishing Rod Reel Combo, Red

Travel Retractable Compact Fishing Rod Reel Combo, by Wakeman

 

 

View solution in original post

Google Shopping Title - Feed & the landing page

Top Contributor
# 2
Top Contributor

(1) no;

(2) no;

 

title must simply name the physical item-offer and

be specific enough for a user to identify the correct,

exact, product on the landing page, that is being

advertised, sold, and shipped to the user.

 

the title submitted should also use professional and

grammatically correct language for the target-country --

not just keyword-stuffed.

 

google may flag, or more often, lower the quality, for

any title that does not follow the rules and guidelines.

Re: Google Shopping Title - Feed & the landing page

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hi, thank you so much for your quick response. Really appreciate it.

By keyword rich title in the feed I meant, that I include possible terms that a user could be searching for, related to that product.

 

Let's say its a fishing rod that I want to advertise.

Is it okay to write the title as - Travel Retractable Compact Fishing Rod Reel Combo?

Marked as Best Answer.
Solution
Accepted by topic author Aven M
July

Google Shopping Title - Feed & the landing page

[ Edited ]
Top Contributor
# 4
Top Contributor

first, you're welcome.

 

yes, that looks okay.

 

terms the user could search for are acceptable,

if the terms are relevant to the physical item.

 

possibly better would be to include color, if color is relevant

or variants are involved, and the manufacturer's brand; e.g.

Travel Retractable Compact Fishing Rod Reel Combo, Red

Wakeman Travel Retractable Compact Fishing Rod Reel Combo, Red

Travel Retractable Compact Fishing Rod Reel Combo, by Wakeman

 

 

Re: Google Shopping Title - Feed & the landing page

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Thank you so much for all your help.

Really grateful to you.

 

Enjoy the rest of your day. Smiley Happy