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Google Shopping - GTIN, Bundles and Identifier Exists

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

We have a number of products which are bundles of items often from different manufacturers, but there is no "core" product. 

 

An example might be Amplifier + Speakers + Cable + Microphone. 

 

The kit won't work without all the components, so it doesn't seem appropriate to assign it a GTIN from one of the component products as there is no core product.

 

Our thought is to do the following:

1. Set identifier_exists to FALSE

2. Set manufacturer, GTIN and model number to blank

3. Set is_bundle to TRUE

 

This would seem to comply with the policy on the Products Feed Specification and Unique Product Identifiers help topics.

 

The problem is that I just haven't seen an example of these 3 steps above in the help topics and I want to avoid any policy violation by just going ahead and changing my feed, as I've noticed Google has changed some of the policy around identifier_exists and is_bundle recently.

 

Can someone confirm that this would be the appropriate way to identify these products within the feed. 

 

Thanks in advance

2 Expert replyverified_user
1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Alex W
September 2015

Re: Google Shopping - GTIN, Bundles and Identifier Exists

[ Edited ]
Top Contributor
# 2
Top Contributor


if there is no main item in the bundle and you do
not manufacture the products then do the following:
(1) submit identifier_exists with a value of FALSE
(2) do not submit any global-trade-data --
do not submit any mpn, brand, or gtin values;
(3) submit is_bundle with a value of FALSE
or do not submit any is_bundle value.

if identifier_exists is set FALSE then all global-trade-data
(mpn, brand, gtin) should be left empty (entirely blank).

if you, the merchant, actually manufactures the
products then a private brand may be submitted.

is_bundle TRUE is only for bundles that clearly have a main item --
there is no need to submit is_bundle unless a clearly defined bundle

with a main product exists.

if is_bundle is TRUE then the global-trade-data of the main item
must be submitted -- unless the required global-trade-data of
the main item does not exist (not assigned by the manufacturer) --
which determines what must be submitted for identifier_exists.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Alex W
September 2015

Re: Google Shopping - GTIN, Bundles and Identifier Exists

[ Edited ]
Top Contributor
# 2
Top Contributor


if there is no main item in the bundle and you do
not manufacture the products then do the following:
(1) submit identifier_exists with a value of FALSE
(2) do not submit any global-trade-data --
do not submit any mpn, brand, or gtin values;
(3) submit is_bundle with a value of FALSE
or do not submit any is_bundle value.

if identifier_exists is set FALSE then all global-trade-data
(mpn, brand, gtin) should be left empty (entirely blank).

if you, the merchant, actually manufactures the
products then a private brand may be submitted.

is_bundle TRUE is only for bundles that clearly have a main item --
there is no need to submit is_bundle unless a clearly defined bundle

with a main product exists.

if is_bundle is TRUE then the global-trade-data of the main item
must be submitted -- unless the required global-trade-data of
the main item does not exist (not assigned by the manufacturer) --
which determines what must be submitted for identifier_exists.

Re: Google Shopping - GTIN, Bundles and Identifier Exists

Follower ✭ ✭ ☆
# 3
Follower ✭ ✭ ☆
Hi, is it possible to confirm if this information is still up to date?

Re: Google Shopping - GTIN, Bundles and Identifier Exists

Top Contributor
# 4
Top Contributor

Re: Google Shopping - GTIN, Bundles and Identifier Exists

Community Manager
# 5
Community Manager
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