2.4K members online now
2.4K members online now
For questions related to Google Shopping and Merchant Center. Learn to optimize your Shopping ads
Guide Me

Google Product Feed for Software Subscriptions

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

The Google Product Feed requires product weight, height, width, and length.  Is it possible to include non-tangible items like software download to the PLA?

1 Expert replyverified_user
Marked as Best Answer.
Accepted by topic author Christopher G
May 2016

Re: Google Product Feed for Software Subscriptions

[ Edited ]
Top Contributor
# 2
Top Contributor

generally, for product-listing-ads, a tangible product is required;
also, a good that requires any additional software installation
to complete a purchase is expressly forbidden by the policies.


however, there are many other campaign-types and ad-formats

that do not have such stringent rules and policies and may be

a better fit for advertising certain types of (software) products --

see also