Device bid adjustment google shopping campaign
I am running a dynamic google shopping re-marketing campaign. I would like to be able to bid optimise for different devices - if i choose settings and then devices i get the following list: Mobile devices with full browsers, Tablets with full browsers, Computers. Tablets with full browsers is performing best for my campaign so i would like to be able to reduce bids for mobile and computers. However i only seem able to apply bid adjustment to the mobile devices option - is this correct or am i missing something?
Re: Device bid adjustment google shopping campaign[ Edited ]
December 2015 - last edited December 2015
currently, computer (desktop) and tablet devices are
treated identically -- both display full-browser results.
as was indicated, there is (only) a mobile bid adjustment --
an adjustment of -100% will effectively opt-out of mobile.