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Device bid adjustment google shopping campaign

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# 1
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I am running a dynamic google shopping re-marketing campaign. I would like to be able to bid optimise for different devices - if i choose settings and then devices i get the following list: Mobile devices with full browsers, Tablets with full browsers, Computers. Tablets with full browsers is performing best for my campaign so i would like to be able to reduce bids for mobile and computers. However i only seem able to apply bid adjustment to the mobile devices option - is this correct or am i missing something?





1 Expert replyverified_user
Marked as Best Answer.
Accepted by topic author Ian H
December 2015

Re: Device bid adjustment google shopping campaign

[ Edited ]
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# 2
Top Contributor

currently, computer (desktop) and tablet devices are
treated identically -- both display full-browser results.

as was indicated, there is (only) a mobile bid adjustment --
an adjustment of -100% will effectively opt-out of mobile.