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DIfference Between Google Shopping Ads and Product Listing ads

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

I am new to Google shopping and merchant center so a bit confused.

 

I have created a Google Merchant Center account and an Adwords account to get it started. When I upload the feed to the Google Merchant Center after that do I have to search for the keywords and spend money on those ads to get visible in Google Search results and shopping.google.com results.

 

And if I don't need to search or create campaigns without any money on ads, how do Google place those results in Google search as sponsored?

 

Please let me know what I have to do?

 

And briefly if you please explain how to do after uploading the feed to merchant center.

 

Thanks in advance.

Re: DIfference Between Google Shopping Ads and Product Listing ads

[ Edited ]
Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆