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Create a Single Product Shopping Campaign

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# 1
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Hello, I'm new to Google AdWords and Merchant Center. I want to start testing out Google Shopping and I want to start with a single product which has 2 variants. However, Google AdWords is only letting me create Shopping adgroups for a whole category of products. Is there any way I can create a single product campaign? This way the key words could also be more specific for the customer's easy traffic to the end product.

 

Thanks! 

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Accepted by topic author Bianca M
July

Create a Single Product Shopping Campaign

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# 2
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Yes by using custom labels or by using item id when you segment your product group.

 

Make sure that you exclude everything else when you do this.

 

Hope it helps.

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