AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

1.6K members online now
1.6K members online now
For questions related to Google Shopping and Merchant Center. Learn to optimize your Shopping ads
Guide Me

Changing Product ID's

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

how to change the Product ID , what should be the correct format of the product ID ?

1 Expert replyverified_user

Re: Changing Product ID's

[ Edited ]
Top Contributor
# 2
Top Contributor

generally, never, ever, change an item's id value
unless directed to do so by a person at google.

the id may be just about any alpha-numeric value you wish --
id must simply be unique per item and should never change;
there are no format requirements for the id attribute.

a best-practice is to use an internal sku or similar --
that includes letters, numbers, and a country code;
e.g. abc123uk, def456uk, redwagon001uk, etc.


how to change an id is like changing any other attribute value --

the details depend on how the feed is created and maintained;

e.g. if a spreadsheet is used, simply edit the spreadsheet and

change the values under the column labeled id