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BigCommerce and their Bulk Pricing option

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# 1
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I know that BigCommerce has proved to be difficult when working with BigCommerce and its feed so I'm looking to build a spreadsheet and submit that instead.

My question  is 'will google shopping have an issue with my store if many of my products have bulk pricing?' To be clear, bulk pricing in BigCommerce means that you can take a percentage off the price of an item if a certain amount of units are purchased. So for example if the price of an item is $9.95 and if a customer purchases 25 of them the price per unit will change to $9.45 per item. How will this affect Google Shopping? Will I get penalized if it doesn't read right? How can I submit this in the spreadsheet?

I should note that BigCommerce handles this in a strange way. Oddly, the item price doesn't automatically change on the product page, it only reflects the price change in the shopping cart and in checkout. Also the price changes with no indication that any savings has occurred so there is no separate line item showing a discount. This is why I'm a bit cautious about moving forward with bulk pricing.

Thank you in advance for any insight.

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Marked as Best Answer.
Solution
Accepted by topic author Don S
September 2015

Re: BigCommerce and their Bulk Pricing option

[ Edited ]
Top Contributor
# 2
Top Contributor


the price submitted, the price displayed on the link landing-page,
and default add-to-cart price, must all match exactly, at all times.

currently, product-listing-ads have no concept of a shopping-cart --
the inventory data submitted is for only one, single, item-offer;
for example, a price of 9.95

if the item-offer requires a bulk purchase --
e.g. a single item-offer containing 24 items --
then, the bulk price must be submitted
and displayed on the link landing-page;
for example, a price of 248.75

a unit-price for a required bulk-purchase is not allowed --
with the exception of flooring.

if the percentage-off is simply a discount for an optional bulk purchase
then, the issue can likely be ignored -- multiple purchases, such as in a
shopping-cart, do not apply.

View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Don S
September 2015

Re: BigCommerce and their Bulk Pricing option

[ Edited ]
Top Contributor
# 2
Top Contributor


the price submitted, the price displayed on the link landing-page,
and default add-to-cart price, must all match exactly, at all times.

currently, product-listing-ads have no concept of a shopping-cart --
the inventory data submitted is for only one, single, item-offer;
for example, a price of 9.95

if the item-offer requires a bulk purchase --
e.g. a single item-offer containing 24 items --
then, the bulk price must be submitted
and displayed on the link landing-page;
for example, a price of 248.75

a unit-price for a required bulk-purchase is not allowed --
with the exception of flooring.

if the percentage-off is simply a discount for an optional bulk purchase
then, the issue can likely be ignored -- multiple purchases, such as in a
shopping-cart, do not apply.

Re: BigCommerce and their Bulk Pricing option

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# 3
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Ok gotcha. The price never changes on the landing page, only in the cart so it looks like we are safe. Thank you.

Re: BigCommerce and their Bulk Pricing option

Top Contributor
# 4
Top Contributor

first, you're welcome.

simply for clarification --

if the price changes in the cart for the optional
bulk purchase offer then, that should be safe.

if the price changes in the cart with respect
to the submitted and displayed landing-page
price then, that would likely not be allowed
and eventually flagged.

Re: BigCommerce and their Bulk Pricing option

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# 5
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Ah. Ok , so now that's a little different. The price of the product in the cart will be different than what's submitted and on the landing page. But I thought you said earlier that Google Shopping has no way of looking at what's in the cart, only in the landing page. ??? Please clarify. Thanks.

Re: BigCommerce and their Bulk Pricing option

Top Contributor
# 6
Top Contributor

that reference was with respect to any optional (bulk)
purchase (discount) or any multiple items added to
a shopping-cart -- those do not apply.

the single item-offer (default add-to-cart) price,
for the exact item submitted, can be inspected;
it is really the default-add-to-cart-button's price
that could be inspected.

the price submitted, the price displayed on the link landing-page,
and default add-to-cart price, must all match exactly, at all times.

Re: BigCommerce and their Bulk Pricing option

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# 7
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Ok. It may be best to fully explain the process here.
In BigCommerce I have a product that is $9.95. If a user selects 10 or more units of that item then they can purchase that item for $9.45. The price on the product (landing) page never changes even when 10 or more are selected. It's only in the cart and checkout that the price will say $9.45. So no special option is even displayed on the landing page. And if I'm reading you correctly the default-add-to-cart price is the same so we are good. yes?

Re: BigCommerce and their Bulk Pricing option

Top Contributor
# 8
Top Contributor

if the 10 or more units is an optional purchase --
the critical word being optional -- then all should
be ok.

if the default displayed, default add-to-cart-button,
and the submitted, prices all match, then all should
be ok.

Re: BigCommerce and their Bulk Pricing option

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# 9
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Ok. Of course it is optional. Users can buy any number of units they want. If they buy 10 or more then the discount happens automatically. I think we are good.