AdWords
1.5K members online now
1.5K members online now
For questions related to Google Shopping and Merchant Center. Learn to optimize your Shopping ads
Guide Me
star_border
Reply

Approved Ads got disapproved

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

I make and sell rifle slings www.slingsonly.com I have been running different versions of my product feed for the past 2 or 3 years, as a workaround to get it approved.  I am only selling RIFLE SLINGS, not guns or any part of it necessary to launch a projectile.  I was told by a support team member that Google was working to solve this problem of ads for these type of weapon accessories being disapproved.

 

At the beginning of this year, Google seemed to have solved the problem as my ads, even with  the names of assault weapons like the AR15, M4, etc in the title, started getting approved.  I cleaned up my different feeds, and submitted them again, and all listings were approved.  They were in that status for the last 8 months.  Then suddenly, when I checked again sometime this month (September 2014), all ads were disapproved.  I emailed support, and they told me to do a workaround again, but this time the workaround is not working at all. 

 

Any suggestions?

2 Expert replyverified_user

Re: Approved Ads got disapproved

Follower ✭ ✭ ✭
# 2
Follower ✭ ✭ ✭
Dear Glen A

Your Ads fall under banned category as per Google Policies , but since you mentioned that you are selling RIFLE SLINGS and not RIFLES , Ideally it should get accepted, Did you entered your ad as an Exception once you were uploading your Ad copies.

The usual Process how Banned item Ads work is ,

first ads get Banned via automatic software checks as per keyword filtration Criteria and then these ads go to manual checks for further approval or disapproval. There is high chance your ads will get approved once being checked by Google Adwords manual check team.


Please visit Link for more Policy Guidelines:
https://support.google.com/adwordspolicy/answer/6014299?hl=en

Re: Approved Ads got disapproved

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
how do you do an Exception?

Re: Approved Ads got disapproved

Follower ✭ ✭ ✭
# 4
Follower ✭ ✭ ✭
Hi

When you are creating a Ad copy , it does not accept the terms such as rifle and instead a small icon comes just below to add this as an exception.

Alternatively you can read more at

https://support.google.com/adwordspolicy/answer/6118?hl=en

For third party Authorization , get in touch at ,
https://services.google.com/inquiry/aw_tmauth?utm_source=policyhc&utm_medium=contact_tmauth&utm_camp...

Re: Approved Ads got disapproved

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
The link you provided is about trademarks. Please clarify how I may be able to use it to solve my problem.

Re: Approved Ads got disapproved

Top Contributor
# 6
Top Contributor

Hello Glenn;

With the new revised version of the Policy (effective Sept 2014) Google prohibits " Any part or component that's necessary to the function of a gun or intended for attachment to a gun

  • Examples: Gun scopes, ammunition, ammunition clips or belts

https://support.google.com/adwordspolicy/answer/6014299

 

Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Approved Ads got disapproved

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
I'm in the middle of trying to get my holsters ads approved. The way I read that page, "clips or belts" is referring to "ammunition clips" or "ammunition belts". A sling and holster is neither of those. There are many adwords ads dealing with holsters, but I can't get mine approved yet (it's escalated to a policy team now).

Re: Approved Ads got disapproved

Top Contributor
# 8
Top Contributor
I disagree. Since the gun cannot function without a sling (well... No one will carry a gun / rifle without a sling) - this is covered under the Policy..
Moshe, AdWords Top Contributor , Twitter | Linkedin | Community Profile | Ad-Globe
Did you find any helpful responses or answers to your query? If yes, please mark it as the ‘Best Answer’

Re: Approved Ads got disapproved

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭
A sling is not part of the firing mechanism, nor does it enhance or improve the actual discharge of a projectile such as the bullet. The policy is too general. AND there are a lot of approved ads for slings! I just want to know what is actually wrong with my ad.

Re: Approved Ads got disapproved

[ Edited ]
Top Contributor
# 10
Top Contributor


as was indicated, the weapons (parts and components) related policies
were updated just this year -- items and sites likely have been receiving
disapprovals throughout the year, beginning around mid-year -- and is
likely still ongoing.

typically, google will inspect the submitted item data,
images, the link landing-page, the website content,
and physical item details, for policy related issues --
some reviews take longer than others depending
on the details.

any specific example on the policy pages are merely samples
of physical item categories and types of content that google
does not want advertised.

for example, any part or component intended for attachment to a gun.

that said, usually only a policy-specialist from google
may offer a specific clarification related to an individual
suspension or item (disapproval) status:
https://support.google.com/merchants/contact/suspended?rd=1#contact=1

generally, if flagged issues can be corrected,
simply make the corrections within the feed
or on the site (or both) and ask for a review.

google tends not to comment on individual
policy details within the public forums --
mainly due to privacy related issues.

seeing the same similar product-listing-ads (items within google-shopping)
does not necessarily mean that the item has been reviewed or approved by
a person at google -- google may disapprove or (permanently) suspend from
the program, an item, data-feed, website, account, or merchant, at any time;
potential policy violations by others may be reported directly to google:
https://support.google.com/merchants/contact/policy