Ad words and shopping campaign
Re: Ad words and shopping campaign
Yes, you can have an Adwords account without the use of the Google Merchant Center (Shopping) However, not vice versa.
In order to create a Shopping campaign, you require a Google Merchant Center Account -
Opening a Merchant Center Account - https://support.google.com/merchants/answer/188924
Once set up, you are required to create a data feed, this will contain all products from your website.
Product Feed Specification - https://support.google.com/merchants/answer/188494
You will then need to link your Google Merchant Center account and Adwords account in order to create your first Shopping Campaign.
Creating Shopping Campaigns within adwords -
An Overview of Shopping Campaigns - http://www.google.co.uk/ads/shopping/shopping-camp
These links should offer you some assistance, however, it can be complicated to get started, so if you get stuck along the way or require any more assistance once you have read the overviews please detail them as a reply to this post and someone here will be able to assist you.
Freelance Adwords & Google Shopping Consultant
If you find this or another response helpful within the forum "please accept as solution" to further assist and direct others.