Optimize
2.2K members online now
2.2K members online now
Discover how to select who is eligible to be in your experiment, and when they’re served experiment variations.
Guide Me
star_border
Reply

How to Track better using separate Tracking code?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

How to track better with Google analytics. I found that a lot of the website are using this url parameter.

 

https://www.flipkart.com/home-entertainment/televisions/full-hd~resolution/pr?sid=ckf%2Cczl&otracker=nmenu_sub_Appliances_0_Full%20HD    < What is this?

 

https://www.example.com/parent-category/subcat1/sub-cat2?navKey=CL-278&itracker=w:emenu|;p:3|;c:sub-cat1|;Product|;              << What is this?

 

does it helps in better tracking 

How to Track better using separate Tracking code?

Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭

Hi Somesh,

 

Google Analytics has not been installed on flipcart.com. They use Adobe Analytics (Omniture) and maybe some internal tracking systems as well. You'll find more information if you go there.

 

Hope this helps.

Taavi

How to Track better using separate Tracking code?

Collaborator ✭ ☆ ☆
# 3
Collaborator ✭ ☆ ☆

Hi

All URL tracking parameters are not meant for GA only. Some of these params are for other analytics tools or internal tracking purposes.

Hope that makes sense.

 

Regards, Nik
LinkedIn  |   @nikhilparachure | My Blog

How to Track better using separate Tracking code?

Follower ✭ ✭ ☆
# 4
Follower ✭ ✭ ☆

Hello Somesh,

 

Try adding Google Tag Assistant to your browser.  It helps identify if Google Analytics or Tag Manager is installed.  You can usually identify Google Analytics tracking script since it will have utm_source or utm_medium, etc in the URL