AdWords is now Google Ads. Our new name reflects the full range of advertising options we offer across Search, Display, YouTube, and more. Learn more

3.2K members online now
3.2K members online now
Everything you need to know about setting up Optimize including creating your account and container, linking to Google Analytics and how to tag your site.
Guide Me

GA Realtime dropping 30% of traffic after Optimize tag release

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭



Every time when I publish the Google Optimize tag with Google Tagmanager I see a drop of ±30% in my real-time statistics. This drop makes me turn back the change and look at the Tag setup, but I can't find anything strange causing this.


Any ideas on why this is happening?


Screens of setup:
Schermafbeelding 2017-03-24 om 09.11.34.pngSchermafbeelding 2017-03-24 om 09.11.53.pngSchermafbeelding 2017-03-24 om 09.12.20.png