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Why doesn't Analytics track my goals properly?

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# 1
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We have a energy comparison page with one subdomain for the order-process:

main-site: foo[dot]com and
order-site: order[dot]foo[dot]com

Our Analytics-Code for foo[dot]com

<script>
(standardfunction))

ga( 'create', 'UA-XXXXXXX-1', 'auto', { 'allowLinker': true} );
ga( 'require', 'linker' );
ga( 'linker:autoLink', ['foo[dot]com'] );
ga( 'set', 'anonymizeIp', true);
ga( 'send', 'pageview' );

</script>

And for order[dot]foo[dot]com

<script>
(standardfunction)

ga( 'create', 'UA-XXXXXXX-1', 'auto', { 'allowLinker': true} );
ga( 'require', 'linker' );
ga( 'linker:autoLink', ['order[dot]foo[dot]com'] );
ga( 'set', 'anonymizeIp', true);
ga( 'send', 'pageview' );

</script>

 

The user on our site has the ability to buy via our formular or, after viewing the details of an external provider he/she then leaves our site through an affiliate-link. For both we set up a goal, totally simple: for intern buy-process we set the page order[dot]foo[dot]com/success.php as the goal and for affiliate there is a refferer-page which leads to the external provider.

Now after the weekend we reviewed the results and saw that two internal orders where not tracked. So we tested an order with the smartphone outside of our Wifi and we were able to track the whole path from frontpage(foo[dot]com) till success (success[dot]foo[dot]com) but analytics did not recognize this process as a conversion.

I'm pretty clueless, could there be something i have missed?
In the attachement there are two screenshots of my goals and one of that cross-domain-tracking-filter. Hope you can help me somehow

And sorry for the bad english Smiley Happy

Cheers
Moe

 

[1] Internal Goal - http://i.stack.imgur.com/vSY9s.png


[2] Affiliate Redirect - http://i.stack.imgur.com/d0UUo.png


[3] Cross-Domain-Tracking Filter - http://i.stack.imgur.com/OAW75.png

1 Expert replyverified_user

Re: Why doesn't Analytics track my goals properly?

Top Contributor
# 2
Top Contributor
Hi Jupp,

You don't need cross domain tracking when using Universal Analytics, use the default tracking code for the main domain and subdomain(s). Linker is not required.

https://developers.google.com/analytics/devguides/collection/analyticsjs/cross-domain?hl=en

You set up the filter to include the domain name in the reports but you are using the goal destination page without the domain name as "Equal to". Make sure that the page you want to use as a goal destination page appears in the reports when you do a search under Behaviour -> Site Content -> All pages. Also click the "Verify this goal" link to see if the goal would work based on your data from the past 7 days, you should see a value greater than 0%.

Hope this helps.

Arnold Majlath, Google Analytics Top Contributor
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