Discuss discrepancies between AdWords and Google Analytics data, linking AdWords and Google Analytics, importing your goals/Ecommerce transactions into AdWords, and setting up Remarketing
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Q: Linking Adwords Options?

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# 1
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Our company wants to Link our Adwords account via Analytics. The parent company is proposing to integrate via MCC. We both run independent websites. We're looking for a deeper and seamless integration between all available Google Plateforms and our website data.

I think this would be via Analytics however I'm not sure. Please help me.



1. Which option is better in this case?

2. Do you have any recommendation(s)?

Re: Q: Linking Adwords Options?

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# 2
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It's better and easy to use MCC + GA. If you have nothing to hide you can use MCC. But be careful because every account will be on the list Smiley Happy


e.g., I see everything