Phone number showing up in Event reports
Anyone have any experience with a phone number showing up in Event Action reports, despite not having any event tracking code on the landing page? The phone number showing is the client's number, so I thought initially it was clicks from call extensions or call-only ads but Google support says Adwords doesn't pass information about call extensions or call-only ads to Analytics yet.
We use Callrail for call tracking on landing pages, and these phone calls show up as events with the action "incoming call via keyword tracker", but we've never seen a phone number show up in those reports as a result of using 3rd party call tracking. Callrail says it is nothing to do with their service.
Any insight is appreciated!
Re: Phone number showing up in Event reports
You may have a global listener set up that is indeed picking up the tel. You can test in chrome using GA debug and or Tag Assistant.
If coming from mobile use the developer tools in chrome to mimic a handheld device and "press" on the tel number.
Hope that helps.