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Discuss discrepancies between AdWords and Google Analytics data, linking AdWords and Google Analytics, importing your goals/Ecommerce transactions into AdWords, and setting up Remarketing
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More sessions than clicks in Google Analytics

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# 1
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Hello everyone!


There is a problem that I encountered multiple times with different clients. I've linked Google Adwords with Google Analytics to get more insights, but the sessions are not monitored correctly. There are more sessions measured by google analytics than clicks in AdWords. The problem is spread over all accounts (which are quite a lot).


I really hope someone can help me out with this problem, thanks in advance for the time and effort.

With kind regards,