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Is it recommended to have thank you page for Mobile App Install campaign?

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi,

 

I'm currently running a mobile app campaign for both Android and iOS. Is it considered Google best practice or highly recommended to have a "thank you page" in order to get proper conversion tracking data at GA for mobile? As now I need to track on monthly and annual membership signup of users.

 

Appreciate comment  and suggestion. 

 

Cheers.

 

 

 

1 Expert replyverified_user

Is it recommended to have thank you page for Mobile App Install campaign?

Top Contributor
# 2
Top Contributor

Hey Dion, 

 

You do not need a thank you page when using an mobile app to track conversions. 

 

Instead you can use 'events' in your app to trigger a 'goal'. For more information on this please read the following: 

 

iOS Events: https://developers.google.com/analytics/devguides/collection/ios/v3/events

Android Events: https://developers.google.com/analytics/devguides/collection/android/v4/events

Mobile App Conversions: https://support.google.com/analytics/answer/2568802?hl=en

 

Let me know if this solves your problem! 

- Josh

Joshua, Top Contributor
Was my response helpful? If yes, please mark it as the ‘Best Answer.’

Is it recommended to have thank you page for Mobile App Install campaign?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Hey Josh,

 

Thanks a lot for the idea on goal creation in event tracking. Will take a look and understand how to implement it. In case need further expert advice, will reach out to you again.

 

Cheers and have an awesome day ahead.

 

 

Dion

Is it recommended to have thank you page for Mobile App Install campaign?

Collaborator ✭ ☆ ☆
# 4
Collaborator ✭ ☆ ☆

Hi

First lets understand there are no "Pages" in mobile apps there are screens.

Secondly I am a little confused if you are running app-Install campaigns then app launch itself is considered as conversion. If you want to run app-Install campaign with in App conversions then even screenview of subsription success page is enough.

 

Regards, Nik
LinkedIn  |   @nikhilparachure | My Blog

Is it recommended to have thank you page for Mobile App Install campaign?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Hi Nik,

 

Thanks for your comment. Truly when users installed our app, conversion will be captured. Since we have different subscription option which is either monthly and yearly basis, creating goals through events or analytics will be a good strategy as advised earlier by @Joshua R

 

Cheers.

- Dion