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Is it OK to link one AdWords account to multiple Analytics views?

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# 1
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I am trying to link one AdWords Account to two Analytics views (the same property/account). 

The problem is that when I am trying to connect to the second Analytics view, I get the following message " The following serving [AdWords] account is linked twice. This most often is not desired, as it can lead to conflicting linking settings with results that may not be what you want."


What is exactly the problem with viewing the same AdWords data into 2 different views in Analytics?


Many thanks,


1 Expert replyverified_user
Marked as Best Answer.
Accepted by topic author Iuliana O
July 2016

Re: Is it OK to link one AdWords account to multiple Analytics views?

Rising Star
# 2
Rising Star
It is okay. The linking is done at Property level, plus at Property level still you choose what Views will have access to the linked AdWords account. See below, mainly what's under Link Analytics and AdWords.

The warning is if your AdWords account caters for activities that should not be included in a View.