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Discuss discrepancies between AdWords and Google Analytics data, linking AdWords and Google Analytics, importing your goals/Ecommerce transactions into AdWords, and setting up Remarketing
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Reply is being picked up as Referral Traffic in Google Analytics

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# 1
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Hi everyone, 


I'm using GA to track goals for my AdWords campaigns. When some of this traffic is recorded in GA, instead of if being allocated as AdWords / Paid Search etc, this traffic is recorded as Referral Traffic. This is problematic because it looks like my advertising in ineffective.


further more: Auto Tagging is Active.

further more: GA and AdWords are linked

further more: I'm running Paid Search / Remarketing / GSP in my AdWords account.

Referring Domain in Referral Traffic Report:


The questions:

  • Is this traffic from actually from my advertising?
  • If so, how do I fix this? I already have auto tagging activated