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Discuss discrepancies between AdWords and Google Analytics data, linking AdWords and Google Analytics, importing your goals/Ecommerce transactions into AdWords, and setting up Remarketing
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Benchmarking Paid Traffic Conversions vs Industry Standards?

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Is there a way for me to compare my AdWords conversions and bounce rates specifically against industry standards? I've just set up a new channel group for Paid Search and Display but I'm not too sure if this will capture data retroactively.