Weird and complicated goals issue
I have a customer with a multiple step donation page. The user first enter hes/her details, presses "continue", then on the second step fills the donation details presses "continue", the fills credit card details then continue and he is moved to a thank you landing page.
The aim is to create a funnel in order to see how many users abandoned to processes in each step.
Because there is an iframe on the credit card step I've set up goals for each step individually (using tag manager to set up triggers and tags).
The problem - the goals conversions show fewer conversions on each step then on the landing page.
Example: Step 1 (Donation details) has 14 conversions, Step 2 (Donor details) has 12 (so far so god), Step 3 (thank you landing page) had 16 conversions - !?!?!?
how could it be?
Re: Weird and complicated goals issue