Uploading customer data to find source?[ Edited ]
May 2017 - last edited May 2017
I'm trying to trace the source of our leads and customers through google analytics. I have two questions;
If I upload the customer data into google will it be able to match some of the data on their past interaction with our site and thus find the source?
Going forward, is there a way to match the user information at the point of exchange (via wordpress) to google analytics to track their interactions?