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Sudden drop in Impressions and Clicks to ZERO

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi All,

 

Well we've going along well over the past few months then all of a sudden, commencing this week (Tues 23rd Feb), we have flat lined and have been receiving 0 impressions and 0 clicks on Google Analytics, under the Acquisition - Search Engine Optimization section

ZeroAnalyticsImpressions.PNGWe don't believe anything has changed from our end but we're not ruling anything out at the moment, what could have caused this sudden drop to 0?

 

1 Expert replyverified_user

Re: Sudden drop in Impressions and Clicks to ZERO

Participant ✭ ✭ ☆
# 2
Participant ✭ ✭ ☆
This is completely normal situation. We have the same on every account.
It's because Analytics requires 48 hours to import data from Search Console.
https://support.google.com/analytics/answer/1308617?hl=en

Re: Sudden drop in Impressions and Clicks to ZERO

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Thank you for your reply Tomasz_C,

It appears that you are correct but we didn't expect our delay to be so long (ours reflects as a 7 day delay) so we are only seeing impression and click figures from 7 days ago.

Re: Sudden drop in Impressions and Clicks to ZERO

Follower ✭ ✭ ✭
# 4
Follower ✭ ✭ ✭
Hello,

I've the same experience. No data in that reports since 24 Feb. 2016 (in all properties). I assume, we have to wait until it is fixed.

Best regards. Nils.

Re: Sudden drop in Impressions and Clicks to ZERO

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Same to us - no figures since 23rd of February till now, 3rd of March (Berlin Time, Germany)

Re: Sudden drop in Impressions and Clicks to ZERO

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Same here. No changes but the sudden drop. At first we thought we are hit by the algo update on the 23rd, but based on the issue and responses here, this may just be a longer delay (we hope) in analytics updates. Strangely, we're off to over 6 days now instead of two, which is why we were alarmed.

Re: Sudden drop in Impressions and Clicks to ZERO

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭

Was this ever resolved? I'm seeing the error happen on my own account.

Sudden drop in Impressions and Clicks to ZERO

[ Edited ]
Top Contributor
# 8
Top Contributor

@Tina G

This information is not tracked by Google Analytics, it is tracked by Search Console and imported into Google Analytics.

There have been issues with Google Search Console

https://www.seroundtable.com/google-search-console-data-logging-bug-24331.html

https://www.seroundtable.com/google-search-console-data-delayed-24323.html

 

For further information or help with Google Search Console, best place to ask is the Webmaster Central Help Forum

https://productforums.google.com/forum/#!forum/webmasters

 

Bronwyn Vourtis, Google Analytics Top Contributor
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