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Learn how to set up goals and Ecommerce tracking, verify accuracy of attribution traffic sources, and discuss funnel visualization, Multi-Channel Funnels, the Goal Flow Report, and Enhanced Ecommerce
 
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Shopify Plus: What custom conversion tracking should be used?

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# 1
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One of the benefits which I'm told by using Shopify Plus over Shopify is the ability to track on checkout. Can someone give me a rundown of what kind of tracking we should be doing if we have access to the checkout pages?

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Re: Shopify Plus: What custom conversion tracking should be used?

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# 2
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Hi Vanessa,

Shopify has had uneven reviews over the years in regards to their Google Analytics integration. That said, they have seemed responsive in attempting to correct any issues and their implementation has always been copy past and button checking in their UI. This should be a straight forward and painless process for you that gives you the benefits of Enhanced Ecommerce with a point and click implementation.

I've come across this checklist before but have never used it or evaluated it so no warranties Smiley Happy

https://www.digitaldarts.com.au/google-analytics-and-shopify-for-splendid-data

That said, you are exploring the Enterprise products and I would expect that it would all be done for you neatly and easily.

More on EE here:

https://support.google.com/analytics/topic/6014839?hl=en&ref_topic=1631741

Hope that helps,

Theo Bennett
Analytics Evangelist at MoreVisibility | Contact Me
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