Product List Name (not set) problem
When I go to:
Conversions > Ecommerce > Product Performance
Then apply a secondary dimension of Product List name, to get an idea of what lists are driving most sales of particular product.
I get some data back, however, very often a large chunk of the sales (~70%) are from a Product List Name of: (not set)
Initially, I thought this might be users that are landing straight on the product page and buying, but it seems like a very high % for it to be that.
Any ideas what else could it be? Could it be a bad tracking integration?
Re: Product List Name (not set) problem
In any case it would be good to do a complete process on staging if possible to determine if the implementation has or has no issues with attributing a sales to a product list.