Landing Pages and Content Campaigns
We are an e-commerce enabled business using GA and we've recently started running organic content campaigns in an attempt to increase organic traffic/virality of our website. I am able to see the traffic by landing page and since we have ecommerce tracking enabled I can see the total sales. What is the best way to see if these posts are driving sales are a later date? If someone clicks on the article and then leaves and comes back later to buy the only way to track is if I appended UTM data onto the URL right? Good to know for next time but if anyone has any insights on how we can best track this please let me know.
Re: Landing Pages and Content Campaigns
I'm not sure I understand your last question... You can give explicit maybe more detailed source with UTM data... Really depends where your articles are located?
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