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Learn how to set up goals and Ecommerce tracking, verify accuracy of attribution traffic sources, and discuss funnel visualization, Multi-Channel Funnels, the Goal Flow Report, and Enhanced Ecommerce
 
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Issues with goal funnels and funnel visualisation

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi All, 

 

I've set up straightforward goal steps for a 'sign up' process but both the funnel visualisation and the goal flow for this goal is not working. The funnel visualisation for 'sign up' doesn't show any drop offs past the first step, despite the page view & event data suggesting drop offs along the funnel.  The goal flow info for 'sign up' does not include all of the stages - just the first and the last! Anyone got any ideas whats going on here? Many thanks in advance for any help with this. 

 

Nick

 

I've attached screenshots below. 

 Screen Shot 2017-04-25 at 14.37.39.png

Screen Shot 2017-04-25 at 13.24.28.pngScreen Shot 2017-04-25 at 13.25.54.pngScreen Shot 2017-04-25 at 13.31.28.pngScreen Shot 2017-04-25 at 13.32.22.png

1 Expert replyverified_user
Marked as Best Answer.
Solution
Accepted by topic author Nick B
April 2017

Issues with goal funnels and funnel visualisation

Top Contributor
# 2
Top Contributor

As the match type is regex, 

home page seen as a slash / in reports in regex is ^/$

otherwise it will match to all other request uri's that also begin with a slash.

 

I would use a ^ at the beginning of destination goal and all funnel steps

coupled with the $ at the end of the destination goal and all funnel steps.

Bronwyn Vourtis, Google Analytics Top Contributor
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Issues with goal funnels and funnel visualisation

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Amazing - thats done the trick for the Goal Flow. The funnel visualization has not changed, would this need fresh data? 

 

Thanks so much for your help. I cant find any information on this sort of thing - is it Regex that I need to read up on?  

Issues with goal funnels and funnel visualisation

Top Contributor
# 4
Top Contributor

Yes, you will likely need to wait to get more data re the funnel

The funnel only relates to the funnel report.. not any of the other goal reports.
Where you have checked the first step as being required, then only the visitors that
complete that first step and the goal will show as a funnel conversion in the funnel report.
All other goal reports will report goal conversions regardless of the first step fulfilled.
Some of the articles regarding goals and funnels that can be a useful read are the following

Some of the articles that i have found a good read re funnels and goals are the following
https://www.optimizesmart.com/the-geek-guide-to-understanding-funnels-in-google-analytics/

http://www.lunametrics.com/blog/2008/06/25/funnel-problems-google-analytics/
http://www.lunametrics.com/blog/2010/05/27/odd-funnel-steps/

http://www.lunametrics.com/blog/2010/08/18/mysterious-funnel-exits/
https://blog.kissmetrics.com/conversion-funnel-survival-guide/

Bronwyn Vourtis, Google Analytics Top Contributor
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Re: Issues with goal funnels and funnel visualisation

[ Edited ]
Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭

Hi,

As soon as I made your recommended changes to the goal steps, the goal flow
started working properly showing the stages outlined in the goal steps - so
the two must be linked?

Thanks for the links!

Nick

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Nick Bramer
Performance & Insight Manager


Note: this post has been edited by a Community Manager, per Community Posting Guidelines.