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How to check if Google Analytics conversion tag is working ?

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey guys,

 

I think I've got a problem with my conversion tag. I'll show you what Google Tag Assistant shows

 

Google Tag assistant.JPGGOOGLE TAG ASSISTANT

As you can see, it looks like the tag is not firing.

 

The thing is, Google Tag Manager preview tell me that the tag is firing.

 

tags fired thank you page.jpg

 

If you want to check my tag,

 

You can see it here 

 

Test eCommerce.JPG

 

 

And you can see the trigger here

 

 

Edit Trigger.JPG

 

 

So here my final question, is my conversion tag working or not ?

Personally, I don't think because my eCommerce view on Google Analytics 

 

 

Ecommerce overview.JPG

1 ACCEPTED SOLUTION

Accepted Solutions
Marked as Best Answer.
Solution
Accepted by topic author Thomas M
June 2016

Re: How to check if Google Analytics conversion tag is working ?

Explorer ✭ ☆ ☆
# 12
Explorer ✭ ☆ ☆
HTML DOM is the source code of you page.
If you are very good on javascript and data are available on your page, you could collect data from the html

Fil

View solution in original post

Re: How to check if Google Analytics conversion tag is working ?

Explorer ✭ ☆ ☆
# 2
Explorer ✭ ☆ ☆
Hi Thomas,
did you Implemented dataLayer for ecommerce conversion on the confirmation page?
if yes, what dataLayer did you implemented?

Regards
Fil

Re: How to check if Google Analytics conversion tag is working ?

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
I think I didn't implement the dataLayer. Is it lines of codes?

If yes, where do I need to implement it? I don't have access to the code of our website, just Google Tag Manager.

Thank you for helping me!

Re: How to check if Google Analytics conversion tag is working ?

Explorer ✭ ☆ ☆
# 4
Explorer ✭ ☆ ☆
Hi thomas,
yes it's line of code. and need to be implemented on your website transaction confirmation page
Here you find more information
https://support.google.com/tagmanager/answer/6107169?hl=en

if you are using wordpress or other CMS you could find different plugin that create datalayer for you on confirmation page

Fil

Re: How to check if Google Analytics conversion tag is working ?

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Do I need my webmaster to do that?
Or can I do it with Google Tag Manager?

Re: How to check if Google Analytics conversion tag is working ?

Explorer ✭ ☆ ☆
# 6
Explorer ✭ ☆ ☆
To insert the dataLayer you need your webmaster

Re: How to check if Google Analytics conversion tag is working ?

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
Ok but do I need to'' write'' all the data layer by myself? Or can I just copy paste a dataLayer somewhere and give it to my webmaster?

Re: How to check if Google Analytics conversion tag is working ?

Explorer ✭ ☆ ☆
# 8
Explorer ✭ ☆ ☆
you have to do direction to your webmaster, because some element of the datalayer are dynamic. For example:
total basket is going to be different for every transaction, so you webmaster have to get the correct amount dynamically for every transaction.

Remember that dataLayer declaration has to be above GTM tag
Fil

Re: How to check if Google Analytics conversion tag is working ?

Visitor ✭ ✭ ✭
# 9
Visitor ✭ ✭ ✭
The thing is we are a video games company and we're adding new videos games very often. Will we have to modify the dataLayer each time we will add a new game?

Re: How to check if Google Analytics conversion tag is working ?

Explorer ✭ ☆ ☆
# 10
Explorer ✭ ☆ ☆
No your webmaster has to clear a dynamic system that create data into the data layer dynamically, so when there is a new game, it got data from a database and fill correctly the dataLayer.
Fil