How to analyse the User Behaviour
So, after going through the whole google analytics theory. I've started analysing data. My questions is that I can see that at some pages the bounce rate is huge and the user is getting lost or journey is getting destroyed. Now, I knew that on which pages they are getting lost. But, my question is how to fix this how to analyse what is the issue here.
1. If it is the load time
Sol. I've used GTmetrix.com pingdom and webpagetest.org for the speed test.
After this what should i use to analyse the problem in the userflow or drop and how to testify those things?
and also what kpi I should track for an ecommerce?