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Learn how to set up goals and Ecommerce tracking, verify accuracy of attribution traffic sources, and discuss funnel visualization, Multi-Channel Funnels, the Goal Flow Report, and Enhanced Ecommerce
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Goal Conversion Rates Appear to Be Incorrect

Not applicable
# 1
Not applicable

Our conversion rates do not appear to be populating correctly in our analytic reports. For example, on one specific day we had the exact same number of people who filled out our form as the number of people who visited the website; which should equal out to 100% conversion rate. However, our conversion rate appears to be much less. Are there any ideas on how we can get this adjusted?


Thank you in advance!

1 Expert replyverified_user

Re: Goal Conversion Rates Appear to Be Incorrect

Rising Star
# 2
Rising Star
Conversion rate is a function of how your goals are configured. If these goals are configured correctly, then your goal conversion rate is accurate. 100% conversion rate is very unusual but good for you!

More on configuring goals here:

Make sure you include goal values!


Theo Bennett
Analytics Evangelist at MoreVisibility | Contact Me
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