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Days Since Last Session' not yet available for use in Audiences

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi all, trying to create a Remarketing Audience using 'Days Since Last Session' is not yet available for use in Remarketing Audience definitions.' Does anyone know when this will be available?

1 Expert replyverified_user

Re: Days Since Last Session' not yet available for use in Audiences

Top Contributor
# 2
Top Contributor
Hi True,

Set up two remarketing lists, for example one with 10 days cookie lifetime, the other with 20 days. Then, target the 20-days list and exclude the 10-days list. In this way, you get a targeting of users 10 to 20 days after their last session.

Christoph

Re: Days Since Last Session' not yet available for use in Audiences

Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭
Hi Chris,

I've created two audiences via GA > Admin > Audiences with cookie durations of 10 & 20 days...

I see the logic. Using Adwords interface (shared library > Audiences > + remarketing list) I can create a new remarketing list that targets those with a cookie duration of 20, but then exclude those with 10-days.

However, my audiences don't show anybody in them...

Am I missing something?

Thanks

Rhys

Days Since Last Session' not yet available for use in Audiences

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭

Hi Christoph, Is this technique still possible with "lookback days" function?