Analytics
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Learn how to set up goals and Ecommerce tracking, verify accuracy of attribution traffic sources, and discuss funnel visualization, Multi-Channel Funnels, the Goal Flow Report, and Enhanced Ecommerce
 
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Changing URL in Google analytics

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hello,

 

My job is to figure out the type of audience on a specific website. Can you help me switch my current Url and tracking code within my anayltics account for another Url and tracking code. Is it possible to have both Urls?

 

Thanks

 

Malcolm 

Re: Changing URL in Google analytics

Explorer ✭ ✭ ☆
# 2
Explorer ✭ ✭ ☆
Technically you can use the same tracking code on 2 websites, but it is not considered best practice. If you just need to update the URL however, go to the Admin Tab > Property > Property Settings and you can make the change there.

Another option is to setup multiple tracking codes on the same pages, which could be used to track traffic from one website to another the hard way. https://support.google.com/analytics/answer/1032400?hl=en

If you are really just looking for audience information, I would suggest you enable Demographic Information collection. This will give you information on Age, Gender, Affinity, and you can create custom segments for that data to develop personas for your customers. https://support.google.com/analytics/answer/2819948?hl=en