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Learn how to set up goals and Ecommerce tracking, verify accuracy of attribution traffic sources, and discuss funnel visualization, Multi-Channel Funnels, the Goal Flow Report, and Enhanced Ecommerce
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Attribution path of individual transactions

Follower ✭ ✭ ☆
# 1
Follower ✭ ✭ ☆

Hi everyone,


I'm trying to get my head around attribution at the moment and wanted to know if there was anyway within analytics to see the attribution path for individual transactions?




1 Expert replyverified_user

Re: Attribution path of individual transactions

Rising Star
# 2
Rising Star
Enhanced e-commerce provides a significant amount of detail. Attribution itself can be modeled many different ways - see - and to support multi-device attribution, you need to also include User ID

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