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Analytics providing crazy numbers that keep changing UP and DOWN every minutes?

S T
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# 1
S T
Follower ✭ ☆ ☆

Hey guys, got an insane problem here.

 

I am looking at the Ecommerce screen for my Analytics.

I am NOT changing a single thing.

However, one minute, the revenue for the selected date range is £2,978.

 

5 minutes later, I hit refresh, and it updates to £3,327. OK, that makes sense, data updated.

 

20 minutes later, I hit refresh, and it drops back to £2,978.

 

What's going on?!

 

I exported the XLSX file from Google Analytics and you can take a look, the data export was just 10 minutes apart and NO changes in segment/filter/date range were made. No changes were made to the XLSX file except copy/pasting.

 

Additionally, if you notice, the prices of everything keeps fluctuating by 5-10%. What's up with that?

 

google analytics cray.PNG

1 Expert replyverified_user

Analytics providing crazy numbers that keep changing UP and DOWN every minutes?

Top Contributor
# 2
Top Contributor

Hi :-)
ecommerce transactions can require up to a 72hr processing window, hence why you may be seeing fluctuations

Bronwyn Vourtis, Google Analytics Top Contributor
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