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A/B/N testing in Google Analytics Experiments

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# 1
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Hello,

 

I am trying to do an A/B/N testing on our home page. Here I want to show Page A for New Users and Page B for 50% returning users and Page C for 30% of returning users and Page D for 20% of returning users.

 

Is it possible to accomplish this in Google Analytics ? I did try the experiment in GA but wont give me the option to set up condition on how the split has to be made. If not in GA is it possible to do in another tool but get the results in GA ( I can create events in GA to capture them ?) ?

 

There are many tools out there, but any suggestion will be of much help to me.

 

Thanks,

Navi

Re: A/B/N testing in Google Analytics Experiments

A T
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# 2
A T
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Hi,

You can determine the percentage of users you want to be included in your experiment

https://support.google.com/analytics/answer/1745216?hl=en
https://support.google.com/analytics/answer/1745152?hl=en

Best Regards,
GA Guru.

'Star' or 'Accept as Solution' if it helped.

Re: A/B/N testing in Google Analytics Experiments

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# 3
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Hi,

I did research on them, but in GA experiment it assigns the traffic random. I wanted to assign the traffic as New user to a page and the returning users to another page. Is it possible to do in GA content experiment or is there any other tool that is capable of doing the testing by user traffic type ?

Re: A/B/N testing in Google Analytics Experiments

A T
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# 4
A T
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Not in GA configuration, but if you are comfortable with JavaScript and cookies you can add the code to the standard GA experiments code for your requirements.