Analytics
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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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Trip Advisor referrals suddenly not showing in Analytics

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hi guys, we have discovered that referrals to our website via the link from our Trip Advisor page have ceased....we have tested this by repeatedly clicking on the link, which correctly lands us on our website but does not increment the TA referrals total on Analytics. As an example, like for like traffic for Jan/Feb year on year shows as 85% down and decreasing at a time when actual physical Customers mentioning TA as where they discovered us is increasing. Where do I start, because it doesn't seem to be a TA problem?? No other URL's seem to be affected.

 

Mark

Re: Trip Advisor referrals suddenly not showing in Analytics

Participant ✭ ✭ ☆
# 2
Participant ✭ ✭ ☆
If your website doesn't use https the referrer field is not sent when traffic comes from https website (like Trip Advisor).
In that case the all traffic from Trip Advisor is seen as (direct) / (none) in GA.
The only way to track this traffic is to use UTM parameters in URL.
https://support.google.com/analytics/answer/1033867

Re: Trip Advisor referrals suddenly not showing in Analytics

[ Edited ]
Visitor ✭ ✭ ✭
# 3
Visitor ✭ ✭ ✭

Many thanks for responding Tomasz, I've made a change to https in the
default referral now and I'll see what happens.

Much appreciated,


Mark

<edited by a Community Manager as noted below>
 
NOTE: This post has been edited by a Community Manager - per Community Guidelines - in order to remove contact information which was most likely due to an email or mobile footer. Please be sure to remove this information in future replies.

Re: Trip Advisor referrals suddenly not showing in Analytics

Visitor ✭ ✭ ✭
# 4
Visitor ✭ ✭ ✭
Hey Mark,

You can not set custom URLs in TripAdvisor's system, so how did you fix that or "change to https in default referral" in google analytics?

Any help is much appreciated.

-Chris

Re: Trip Advisor referrals suddenly not showing in Analytics

Visitor ✭ ✭ ✭
# 5
Visitor ✭ ✭ ✭
Hi Chris. We've achieved partial success. We updated the website URL listed
for us on TA to https and this allowed GA to correctly analyse desktop
originated traffic, but we have proved that all traffic via TA from mobile
devices is still being analysed by GA as *Direct *and so our results are
still misleading.

Very annoyingly, TA do not allow any email contact with them anymore....the
'support@' email address is not supported anymore and I can't see any way
of getting them to look a the problem. When you go on the owner support
page, you are channelled down the FAQ's, eventually ending up on a
continuous loop on the Edit Property Details screen.

So I'm stumped now....

Regards

Mark

--
*Mark Kirtley - Owner *
*07740 805329*

*Forest Leisure Cycling Burley Ltd. *

*New Forest Cycle Sales, Hire & Repairs Centre *

*Burley, New Forest, BH24 4AB - 01425 403584*

hire@forestleisurecycling.co.uk

www.forestleisurecycling.co.uk




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Re: Trip Advisor referrals suddenly not showing in Analytics

Visitor ✭ ✭ ✭
# 6
Visitor ✭ ✭ ✭
Mark,

Thank you for the quick response. I currently have TA going to a http site, so I am going to make the site full https. Your saying that that does not solve the problem? Been reading a lot of info on the http-https topic and it seems like that is what the analytics industry is saying will fix the issue, but I will see. That does not make sense why a the desktop version and mobile are not the same since I would think both devices use the same google custom url you set, unless somehow the mobile traffic is being handled in a different manner than desktop traffic. I manage a lot of sites and am going to start testing this. I will let you know if I find a solid solution.

Re: Trip Advisor referrals suddenly not showing in Analytics

Visitor ✭ ✭ ✭
# 7
Visitor ✭ ✭ ✭
Many thanks Chris, even my web designer son can not find a solution!

If you need to contact me:

07740 805 329

Cheers

Mark

Sent from my iPhone

Trip Advisor referrals suddenly not showing in Analytics

Visitor ✭ ✭ ✭
# 8
Visitor ✭ ✭ ✭

Hey Mark,

 

Custom Google URL will fix this issue.