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Track Mobile App Installs in GA - Landing Page from our website

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We have a GA property for our Mobile App. idfa has been enabled and demographics reports are working to verify this

 

We will be have a landing page on our site to get people to download our App. I want to identify in our mobile app GA property the users who have downloaded via this landing page

 

Will this be possible? And can I just use the custom campaign URL builder to define this source of download from the landing page?

 

https://developers.google.com/analytics/devguides/collection/ios/v3/campaigns#url-builder