Some confusions with ecommerce overview report.
Hi guys, I have some confusions with the e-commerce overview report of Google merchandise store. Can anybody with me with this?
The time period selected June month.
1. I have applied the inbuilt "Paid Traffic" segment to the report. The revenue in the campaign section from paid traffic is $5900.12 and in the Revenue and conversion rate section for paid traffic is $14879.34. Which one is correct?
2. Also, the revenue from All sources and Affiliation is same $364,283.51. Why is the revenue same for both? (without any segment applied)
Can anybody help me to understand, Why is this happening?