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Solid Growth in Google Organic traffic and big decline in Bing/Yahoo

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# 1
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For some time now I have noticed that I have some really solid google organic traffic growth, sometimes up 75% and more and then I go and look at my Bing and Yahoo traffic and it is down 75%.  It does not make sense to me that we have such great Google organic growth but stagnant on those other channels.  I even have pretty solid rankings on all organic channels.  I have read things that yahoo users are leaving yahoo, but others say that Bing is gaining in searchers.  Sometimes I do see some increases on Bing on a few sites, but yahoo tends to constantly be dragging.  I have read that they changed to https but many of my sites are https so there should be no data loss.  Any thoughts on this? Anyone else having this issue?

1 Expert replyverified_user

Solid Growth in Google Organic traffic and big decline in Bing/Yahoo

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# 2
Top Contributor

If you look at longer time period and there are no big suspicious dips and/or spikes at the same time and you have history of good rankings in all 3 I guess you should take it as is.


Are the other 2 significant regarding traffic when compared to Google? What is the absolute shift in sessions from Bing / Yahoo?


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