Analytics
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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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Shortening the date range increases the number of unique visitors. How is this possible?

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# 1
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If I narrow the date range in the analytics report, the number of unique visitors increases, which doesn't make sense.

For example:
25-06-2017 - 08-07-2017 has 32 unique visitors
29-06-2017 - 08-07-2017 has 35 unique visitors
02-07-2017 - 08-07-2017 has 41 unique visitors
03-07-2017 - 08-07-2017 has 44 unique visitors

 

Is there any explanation as to why this is happening?

 

Thanks so much,