Sessions identified as "mobile"
I have a question if anyone has any familiarity with this. There's a campaign that is targeting only desktop (confirmed) but seeing mobile sessions via that source in Google Analytics.
What are scenarios for how this could happen?
And does Google Analytics consider devices that are hybrids, such as Microsoft Surface, Dell XPS, and Lenovo Yoga, etc, as desktop or tablet/mobile?
Re: Sessions identified as "mobile"
Depending on the browser used on a surface, for example, it can show as either desktop or mobile.
It's also possible that someone came to the site and shared the tagged url to their or someone else's mobile device.