7.3K members online now
Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
Guide Me

Sessions identified as "mobile"

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey everyone,

I have a question if anyone has any familiarity with this. There's a campaign that is targeting only desktop (confirmed) but seeing mobile sessions via that source in Google Analytics.


What are scenarios for how this could happen?

And does Google Analytics consider devices that are hybrids, such as Microsoft Surface, Dell XPS, and Lenovo Yoga, etc, as desktop or tablet/mobile?



1 Expert replyverified_user

Re: Sessions identified as "mobile"

Rising Star
# 2
Rising Star
Hi Niftytastic,

Depending on the browser used on a surface, for example, it can show as either desktop or mobile. Smiley Sad

It's also possible that someone came to the site and shared the tagged url to their or someone else's mobile device.


Theo Bennet

Analytics Evangelist at MoreVisibility | Contact Me
Connect on LinkedIn