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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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Second hit from a Referral source changes to direct

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# 1
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I am checking referral hits from GA real time. However when i check trafffic source data, first hit from referral comes ok, but when i click another link in website  it registers second hit as direct. Why is that or is it real time datas thing? 

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Accepted by topic author Serdar U
March 2017

Second hit from a Referral source changes to direct

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# 2
Top Contributor

Hi,

 

It's a known issue:

"Due to a change in the way Universal Analytics sends and stores campaign information for Real-Time reporting, it is possible that, during a single session, a user stops being recognized as coming from a specific campaign and is instead counted as a direct referral. As a result, you'll see traffic and conversions incorrectly attributed to a Source of (direct). You'll only see this in Real-Time reports; in standard reports, traffic and conversions will be attributed correctly."

 

https://support.google.com/analytics/answer/1638635?hl=en

 

Hope this helps.


Arnold Majlath, Google Analytics Top Contributor
Was my response helpful? If yes, please accept it as solution.
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View solution in original post

Marked as Best Answer.
Solution
Accepted by topic author Serdar U
March 2017

Second hit from a Referral source changes to direct

Top Contributor
# 2
Top Contributor

Hi,

 

It's a known issue:

"Due to a change in the way Universal Analytics sends and stores campaign information for Real-Time reporting, it is possible that, during a single session, a user stops being recognized as coming from a specific campaign and is instead counted as a direct referral. As a result, you'll see traffic and conversions incorrectly attributed to a Source of (direct). You'll only see this in Real-Time reports; in standard reports, traffic and conversions will be attributed correctly."

 

https://support.google.com/analytics/answer/1638635?hl=en

 

Hope this helps.


Arnold Majlath, Google Analytics Top Contributor
Was my response helpful? If yes, please accept it as solution.
Circle Me On Google+ | Visit me @ Redfly Digital