Organic traffic shown as direct – Real Time Test
I'm writing to share with you some interesting findings from a little "experiment" that we have conducted lately. After noticing a steady Year Over Year increase in Direct traffic, we simply searched google on a mobile device for a specific phrase from our website, then clicked from Google to our site, just to see in Google Analytics real time stats that this session is marked as direct and not organic. It happens randomly on many devices (sometime session source is organic and sometimes is direct). We can easily replicate this problem on many different devices on different sites.
Are you familiar with this issue? I'll be more than glad If someone can replicate our "test" and share the results with us.
Thank you in advance.
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