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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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More Users than Unique Pageviews for a single page?

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# 1
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I am looking for an explanation and understanding as to how I am seeing more Users than Unique Pageviews for a single page on my site.

 

My hunch is that this is a scope issue and I am ignorant to how data is collected regarding the two metrics in regard to a single page on our site.

 

Using Datastudio I have a single filter where Page = /visit/ and have applied that filter to two Scorecards: one for Pageviews and one for Users.

 

Pageviews:  763

Users:        1589

 

How is this possible?  I would expect these two numbers to be identical.

 

Thank you all for your input.

Marked as Best Answer.
Solution
Accepted by topic author Michael D
May

More Users than Unique Pageviews for a single page?

Visitor ✭ ✭ ✭
# 2
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In answer to my own question - the problem was traced back to the pageview trigger within Tag Manager.  It was not firing on every pageview as intended - thus low pageviews.

 

Problem solved.