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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
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Missing facebook traffic

Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭


I implemented google analytics tag in "Tag Manager" about a month ago.
I can see in "Analytics-> ACQUISITION->Source / Medium" few sources, but not facebook.
However, I do see " / referral".


I created facebook Ad campaign on 18.6.17. Also added analytics tracking (UTM...).
I see in facebook interface clicks to my site. However I don't see it in Analytics.


I'd appreciate your help.


1 Expert replyverified_user

Missing facebook traffic

Rising Star
# 2
Rising Star

If correctly tagged, your UTM tagged facebook traffic should appear within the campaigns report. UTM tagging replaces the original attribution with the source/medium/campaign that you define. looks spammy to me, by the way.

John Wedderburn, Advertiser Community, Rising Star
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