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Understand information in your reports and troubleshoot reporting issues such as self-referrals, (not set) data, and inaccurate information
 
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Landing page 0 session durations

[ Edited ]
Visitor ✭ ✭ ✭
# 1
Visitor ✭ ✭ ✭

Hey Guys,

I have launched an adwords campaign to promote my styler competition on the site. But when I looked into the GA report, it shows 0 sessions durations with 100% bounce rate. Could you please help me with that?

My landing page is
https://www.hotwish.com/activityCollocationNewsList.html?pageNum=1&sort=3

  

If you can share with me some improvement idea on my landing page ,I would be so grateful. 

 

Thanks

Landing page 0 session durations

[ Edited ]
Participant ✭ ✭ ✭
# 2
Participant ✭ ✭ ✭

Hi,

 

0 seconds session duration and 100% bounce rate means that people have not moved to another page on your website and haven't triggered any other interaction hits during their sessions.

Here you can read more about the session duration and bounce rate: https://www.en.advertisercommunity.com/t5/Google-Analytics-Reports/Bounce-and-Sessions/td-p/599111

Here you can learn more about landing page optimization:
1) https://unbounce.com/conversion-rate-optimization/4-steps-to-optimize-your-ecommerce-landing-pages/
2) https://conversionxl.com/ecommerce-best-practice-report-2017/

Hope this helps.
Taavi